Flippa and Empire Flippers are two of the largest website brokers in the industry right now. So whether you’re looking to buy a site or sell a site, these websites have a lot to offer.
To help you decide which website is right for you, I’ve put together a few categories to compare the two website brokers.
Website Offerings
Flippa’s marketplace offers a plethora of businesses with many monetization methods. For example, you’ll find eCommerce websites, mobile apps, service businesses, Saas, etc.
Empire Flippers marketplace is home to over 16 online businesses, including Amazon FBA, affiliate sites, eCommerce websites, Saas, Amazon Associates, and more.
Commision Structure & Listing Fees
Empire Flippers commission structure is:
- 15% for sites sold under $700,000
- 8% for sites sold between $700,000 and $5 million
- 2.5% for sites sold over $5 million
Flippa’s commission structure is:
- 10% for sites sold for below $50,000
- 7.5% for sites between $50,000 – $100,000
- 5% for sites over $100,000
As you can see, Flippa’s commission structure is significantly lower than Empire Flippers. However, Empire Flippers tends to sell 6-8 figure businesses regularly, while Flippa is home to cheaper businesses.
In addition, Flippa charges a flat listing fee of $29. Sellers don’t pay a listing fee with Empire Flippers, but they will pay more in fees in commissions.
Due Diligence Process
Flippa does not offer free due diligence or vetting process for websites listed on their platform. However, buyers can purchase Flippa’s due diligence service for $1,500. This service includes checking traffic, verifying revenue, and checking for bot traffic.
Empire Flippers doesn’t offer buyers a due diligence service, however it’s because it has an extensive vetting/due diligence process for all websites listed on its marketplace. During this process, they evaluate the seller and business’s revenue, expenses, traffic sources, and legitimacy. It’s a very thorough procedure and can last anywhere from 2-4 weeks. This is an included feature and does not require an additional fee.
Note: Buyers should always perform their own due diligence, regardless of what information is provided.
Migration Support
With Flippa, the seller and the buyer need to figure out the migration process independently. If you run into any hiccups, you’ll need to contact a third-party service to fix the problem.
On the other hand, Empire Flippers has a dedicated migration team available. After the buyer and seller provide access to their accounts, the migration team will take over and handle the entire migration, start-to-finish. They deal with any problems, and even handle the escrow payment in-house, so both buyer and seller can sit back and relax.
Which Website Broker is Right for You?
Now that you’ve seen what both websites have to offer, you’ll need to decide which website broker to go with. If you’re looking for a DIY service that’s cheaper but more complicated, Flippa may be a better choice. However, if you’re looking for a full-service, trustworthy experience, Empire Flippers is the broker for you.
Empire Flippers stands apart from the competition with unique offerings like its valuation tool, seller interviews, and migration services. If you want to learn more about buying or selling a business on Empire Flippers, you can start by scheduling a call with one of the business analysts on the team.
